"No offense meant" as Nike withdraws Samoan tattoo range | Pacific Beat

"No offense meant" as Nike withdraws Samoan tattoo range

"No offense meant" as Nike withdraws Samoan tattoo range

Updated 15 August 2013, 9:13 AEST

World sports brand, Nike has withdrawn a range of womens sports gear that featured prints based on Samoan tattoo patterns reserved for men after an uproar in the Samoan community worldwide.

It's been claimed the women's leggings committed a cultural crime by using a traditional Samoan tattoo called the pe'a - a high honour reserved for Samoan male chiefs.

Nike has apologised to the Samoan community saying that no offense was intended.

Galumalemana Alfred Hunkin, Senior Lecturer in Samoan Studies at Victoria University in Wellington says Nike was exploiting the art of Samoan people.

Presenter:Geraldine Coutts

Speaker:Galumalemana Alfred Hunkin, Senior Lecturer, Samoan Studies, Victoria University, Wellington

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