Sydney tourist numbers falling

Updated September 4, 2008 09:45:09

Sydney, with its spectacular Harbour Bridge and eye-catching Opera House, has been one of Australia's tourist drawcards for decades. But something's gone wrong with the jewel in Australia's crown, and the tourists are heading south to the second-largest city, Melbourne. A new report says government constraints and poor tourism marketing are major factors in Sydney's decline. Now there's a new marketing plan designed to recapture the sense of magic.

Presenter: Ross Bray
Speakers: Juan Antonio Samaranch, former International Olympic Committee president; Matt Brown, New South Wales Tourism Minister; Geoff Parmenter, CEO Events NSW; Ken Corbett, chairman, Tourism Industry Council

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